Competitive Analysis Assignment

Iphone vs Blackberry

Take two almost similar phones that are selling today, and put them up against each other, and you get Blackberry Bold vs. iPhone 3G. The blackberry should last a while, but does it?  The iphone is also built very well, the inside engineering is great, the glass is precision-laser-cut, and it should be able to stand a bit more abuse than that of the Blackberry. The Blackberry Bold is black, the sides are chrome, and the back is black leather.  The iPhone 3G is unbelievable as as far as mobile phones goes today. The 3G comes in only two colours; black or white. The Bold may look like a little phone in one hand but the keyboard accounts for most of the space and most likely two hands will be used for the keyboard. The iPhone 3G is slimmer and smaller and easier to hold in one hand than the Bold. The screen of the Blackberry Bold is alright as for Graphics, content, and videos. The screen of the iPhone 3G is way better quality.  Web browsing, email, and videos all look great on the screen of the 3G. The keyboard of the Bold isn't all that great and people find it hard to handle the look, the layout, and the feel of the keyboard. But  keyboard of the iPhone is virtual, which is nice to some people, and so much easier to use. Some people like the operating system of the Blackberry and what its suppose to do. But they been having so many problems a lot of their customers not not impressed. The operating system of the iPhone is said to be the most technologically advanced, out of any other mobile operating system in the world. But that's why so many people like the iphone because it has almost everything you could think of on it. Using the keyboard on the iphone makes working with email fast and easy, anyone could figure it out. The call quality of each phone seems to be very good, except i find the blackberry's drop calls a lot. The iPhone might get the slightest edge as sounding a bit more natural than the Bold. The Blackberry Bold is somewhere in the range of $199-$299 with a 2 year contract, and the iPhone is $199 at 8GB and $299 at 16GB, so the pricing seems to be fairly equal between the two. 25 % of blackberry users consider switching to iphone because of all the problems they have.Wither its the network down, freezing, deleting everything off your phone, randomly dying, you name it.If i had to pick a blackberry thought i would pick the Bold it seems to be the best Blackberry now and doesn't seem to have any problems.. The iPhone is a consumer device, has millions of different apps and most of the original problems have already been addressed. I don't think its had one problem yet. It all comes down to what you like and what you really want in a phone. Each phone is great in its own right, they both have advantages and disadvantages so it all really comes down to you.. the consumer. What do you think, Blackberry Bold or iPhone 3G? I personally think I like the iphone better!!