Apple
Strengths- Quality, Value, Brand, Good service, experience in marketing, quick, efficient, competitive advantages, Marketing reach.
Weaknesses-Financials? Getting enough products in stock.
Opportunities-Trends, updating products, Developing new products, Niche target markets.
Threats - New technologies, services, ideas.
Blackberry
Strengths- Brand, Marketing reach, lifestyle trends, developing new products.
Weaknesses- Supply, reputation, service, lack of competitive strength, Gaps what they sell or dont sell.
Opportunities- Niche target marketing, updating exsiting products.
Threats- New technologies, services, ideas. Example Apple Iphone.
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