Thursday, 12 April 2012

Product Life Cycle

1. The will is an example of  a fad relatively short life cycle  from 1-3 years. The Wii was launched in the United States on November 19, 2006 at $249.99. Since its launch, the monthly sales numbers of the console have been higher than its competitors across the globe. According to the NPD Group, the Wii sold more units in the United States than the Xbox 360 and PlayStation 3 combined in the first half of 2007. It was a successful selling porduct at the time and everyone was buying them but now we dont see a lot of them and not a lot of people arent considering buying them anymore because they made more game devices everyone liked better.




2. Cigarettes are an example of a long lasting product (packaging may have changed but product itself is the same) is more than 20 years old. By 1830 the cigarette had crossed into France, where it received the name cigarette; and in 1845, the French state tobacco monopoly began manufacturing them. In the 20th century prior to World War II consisted primarily of full page, color magazine and newspaper advertisements.Many companies created slogans for their specific cigarettes and also gained endorsements from famous men and women. Some advertisements even contained children or doctors in their efforts to sway new customers to their specific brand. Much of these advertisements sought to make smoking appear fashionable and modern to men and women.After World War II, cigarette companies advertised frequently on television programs. Cigarettes were a huge hit back then and still are very popular today. Still to this day cigarettes exsist and you always see the cigarette packaging changing for health purposes. I personally think some of the packaging they create is really disturbing and if i smoked i would deffiantly consider quiting not only because its so bad for you but the packaging makes you want to quit its so gross.

3. Apple iphones are an example of a technological product from 3-5 years. Jobs unveiled the iPhone to the public on January 9, 2007 at the Macworld 2007 convention at the Moscone Center in San Francisco. The iPhone went on sale in the United States on June 29, 2007, at 6:00 pm local time, while hundreds of customers lined up outside the stores nationwide. On July 11, 2008, Apple released the iPhone 3G in twenty-two countries. In 2010, a total of 73.5 million iPhones were sold. Iphones are still really popular and probably will be for awhile now. Iphones are one of the top phones to buy today.



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